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Drill Surgeries Communication Team

Interview for Authority Magazine - 5 THINGS

The 5 things you need to create a SUCCESSFUL startup.




Following our recent successes regarding the start of new employees, exhibiting at the European Health Tech Conference and developments toward a more robust version of our prototypes. Founder Moises Barbera was approached by Authority Magazine - the American online magazine featuring public figures that include Shaquille O'neal - to share the key points that helped him bring Drill Surgeries Ltd. to the stage it is at now,


You can read the full interview here or at the link below:




The 5 things shared by Moises to create a successful startup are:



1. Knock on every door until someone says hello

When you are starting, no one knows you. No one knows who you are or what you do so, tell them. Knock on every door and talk to everyone – ask for anything that you may need, be it support, guidance or even money. You will probably find more NOs than YES, but in the end, you only need one opportunity to take the next step in your journey.




2. Do not try to be like anyone else (The key is to be different from day one - keep people engaged)

Building a successful startup is not something you learn just from books. You need to create your own approach - a personal touch that will drive the attention towards you. What can you do differently in your strategy to keep the spotlight on your work and your passion?




3. Understand your audience

After knocking on all the doors, do not leave without convincing them to use your product, invest in your startup, join your team, etc. It is your job to say the right thing and win them over. If you are talking to investors, don't go too deep into the tech side, they are unlikely to understand it nor will they care much about this. They care about results. On the other hand, if you are hiring engineers, go deep into the tech of course, and get them excited about their role in the team.

So, choose your speech wisely and people WILL listen.




4. Make your enthusiasm contagious

You are founding a startup to create change – that change does not come easily nor cheaply; you need to put together a team of experts to help make that happen. People will not follow you when you say you have a great idea, they follow you when they believe in your idea, and, most importantly, when they trust you.

The best way to bring the right team on board is to share that enthusiasm with them – be contagious – and when that happens, you will foster the right environment to succeed.




5. FAIL


“Only 1% of startups succeed”, most aspiring entrepreneurs have heard it and I am no exception. Whether that percentage is true or false, I believe that 1% is a promising number! It is basic statistics: if you fail 99 times, you are only 1 try away from succeeding.

Accepting early on that you will fail is the most important key to success.




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